Seo glossary letter S

Seo stands for search engine optimization and refers to the process of getting your site ranking high in all of the mayor search engines for a chosen target group of keywords. The main goal of search engine optimization is improving the revenue from the web site by getting a higher volume and or more targeted traffic. There are many seo techniques. In...

Serp stands for search engine result page it is the page that a search engine displays to the user as a result for their query. Usually this page will contain sponsored, directory and search results. Users will stick mostly to the search results; the division is approximately 20% for sponsored and 80% for search and directory results. Often used in...

Last year google introduced the sitelinks for pages that seem to have very relevant content for the search query entered by the user. These sitelinks for those who are not yet familiar with sitelinks , are an extra set of links from the first listing in the serps that give the user extra topics, information from this top ranking site, an example can be found here ,...